Nowadays, the magical benefits of smart homes have already been experienced by consumers. The huge market prospects have caused many foreign capitals to get involved in the field of home automation. However, many customers have found that many products in the market are generally cloaked and imitated, and innovation is insufficient. Often, one product launches a certain product and other peers follow suit. Some experts have called for companies to make more efforts and study hard, and differentiated competition can stand out in the fierce market competition.
Market product homogeneity phenomenon
With a mobile phone, you can easily get a daily life by eating and drinking, and you can live a dream life with only science fiction movies. Smart homes let many citizens appreciate the magical charm of high technology. Especially in the promotion of high-tech, such as triple play, Internet of Things, cloud technology and national policies, the entire smart home industry is developing rapidly.
The tempting cake always attracts many foraging people. A lot of foreign capital is involved in the smart home industry, and the market competition is suddenly heating up. A closer comparison reveals that many smart home enterprises are mainly from three directions. One is the Internet of Things enterprise, which is represented by the IOT sensor, and the other is the related industries such as electrical appliances and security, such as Haier, Changhong and Anjubao. Third, network operators, mobile, China Unicom, etc. are typical.
Because many foreign companies have been involved in smart homes with speculative eyes, they are quick and profitable, they are eager to make efforts, they are not good at technical research, and the product launch is not enough. The market is still inseparable from the traditional and large system concept: repeated development of one set can not Compatible lighting systems, curtain systems, security systems, HVAC control systems, home appliance control systems... can be described as redundant construction, labor and wealth. Many consumers find that basically every smart home system has the same function, the products are the same, and every family has promoted their own advanced technology, which makes people feel a little confused.
In fact, at present, the homogenization phenomenon is serious in the smart home industry. In addition to product homogenization, some services homogenization, channel homogenization, and brand marketing homogenization are also more than the purpose, resulting in the entire smart home industry falling into The "homogeneous" cycle is difficult to stop.
Innovation is the way to smart home
At present, most of the technologies adopted by many domestic enterprises are imported from abroad, and their independent research and development capabilities are weak. In particular, some outdated technologies in foreign countries have also been moved into China. For example, wired technologies that require integrated wiring, due to the need to wear wall wiring, destroy walls and bury pipes, resulting in long installation schedules, inconvenient maintenance, poor upgrades, and unsuitable The old apartment was renovated. In addition, the wireless technology using RM315/433 radio frequency is also eliminated in foreign countries, because the use of radio waves to transmit data signals is relatively susceptible to external interference, the signal is unstable, and the instructions are sometimes not implemented.
In fact, many companies have realized the serious consequences of product homogeneity and are determined to engage in independent research and development. The person in charge of the IOT sensor technology department said that the arrival of the intelligent era, improving the ability of scientific and technological innovation, and promoting the transformation and upgrading of traditional technologies have become the core driving force for enterprise development. The company introduces the internationally popular IoT technology ZigBee, which is a low-cost, low-complexity, low-power, automatic networking, high-reliability two-way communication technology that can be embedded in smart devices and supports geolocation.
The result of technological innovation is reflected in the research and development of products. Based on ZigBee wireless smart home launched by IoT Sensing, in addition to conventional energy management, audio and video management, safety and health protection and home life, the modules are rich in specific modules. An average of two months has launched a product. For example, the cloud smart lock equipped on the door is both sturdy and durable, as well as sensor function, encountering external force, real-time alarm to the owner's mobile phone; cloud drawer lock, cloud weight scale, cloud sphygmomanometer and other unique products, practical Strong in performance, in the field of security protection and home life performance is remarkable.
Based on ZigBee wireless smart home, the installation is dust-free. No need for secret wiring, just replace the traditional 86-type switch and socket with ZigBee-based single-fire smart switch and smart socket, then connect the electrical appliances, lamps, curtains and various sensors in the right place. It can realize all the smart devices from one switch, avoiding the trouble of pulling the switch every time.
The person in charge of IoT sensing said that ZigBee wireless smart home has made a big step forward in product upgrade and update than wired technology. Wired smart home wisdom due to wiring troubles, poor mobility and flexibility, resulting in product upgrades difficult to climb, and wireless smart homes can meet the needs of consumers, encounter the market's freshly released fashion equipment, intelligently transform it The ZigBee module is embedded and embedded in the smart home system, which can realize intelligent control, convenient and practical.
Article source: IoT Sensing - Smart Home
Editor in charge: Ren Huimin
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