Scratch card market application and printing considerations

Scratch cards are used more and more widely in the market, including IT, education, catering, supermarkets, telecommunications, and service industries. There are many kinds of scratches, which are frequently used in life: mobile phone recharge cards, password cards, consumer vouchers, point cards, prize cards, and so on. The following will introduce the scratch card market applications and product information.

First, the application of scratch card

With scratch cards are widely used in telecommunications, IT, catering, supermarkets and education industries. In particular, the telephone cards of the telecommunication industry, due to the industry's uniqueness, make scratch cards become a kind of securities, so the materials, printing, password coverage and design of card manufacturers are higher than those of other industries, in the telecommunications industry. Scratch cards are generally called accounting telephone code cards. In other industries, it is often referred to as game cards, internet cards, raffle cards and learning cards.

The award-winning scratch cards widely used in the market today are a kind of sales promotion method used by manufacturers and merchants to promote consumption and give back to consumers. The effect is good. The use of scratch cards, peeling cards to promote corporate products and services, this international popular marketing method has been gradually promoted in mainland China.

Second, scratch silver ink card information

Scratch card printing must choose a special suitable for scratch card printing ink, here is the recommended British Coats ink scratch silver ink.

Scratch card ink, the ink is printed on the need for confidentiality above the password, the ink will be scratched when used, you can see the password below.

Scratch card ink has high hiding power and good abrasion resistance. It can be easily scraped off with hard objects or nails, and the ink will automatically fall back when scraped.

Not scattered powder, more environmentally friendly, will not increase the difficulty of scraping with the increase of time after printing.

Applications: Lottery tickets, lottery tickets, cards, security codes for security codes, confidential documents, fast-reading books, and children's scraping and painting.

Advantages: clean, good hiding power.

Disadvantages: Cannot use other printing methods than silk screen printing.

Ink properties: colored viscous liquid, oily ink.

Third, scratch card production requirements

Scratch cards are much more difficult to make than ordinary prints, and are generally designed and manufactured by professional anti-fake companies or professional printers.

There are the following requirements for the quality of the scratch card:

1. Correctness of content

The content of the scratch card must be complete and accurate. If it is a scratch card, it shall explain in detail the award information, the redemption method, the time of the event, the validity statement, etc.

2. Good print quality

Scratch card printing is correct, exquisite, printing quality is also part of its display product image, printing should meet the print quality requirements;

3. Suitable for scratching

Scratch cards have important information or awards due to their scratch coating, so the scratch performance of the coating is an important manifestation of the quality of the scratch card. It should be ensured that it is easier to scratch, but it cannot be too easily scratched. If it is easily scratched, it will cause the scratch card to be easily worn out of the scratch layer during production and circulation, thereby affecting its use;

4. Effective anti-counterfeiting measures

In the design and production, the scratch card should fully consider its anti-counterfeiting performance, and should ensure that the anti-counterfeiting measures used can effectively prevent others from being very difficult to mass forge in a certain period of time.

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