At present, China's furniture manufacturing sector is mainly composed of four major sectors: Jiangsu and Zhejiang, represented by Hangzhou and Wenzhou; Guangdong, represented by Shenzhen, Dongguan and Shunde, with a quarter of the country's furniture enterprises; and the North China Plate, represented by Beijing. The southwest plate is represented by Chengdu, Sichuan. These furniture brands, which are divided into sections, have a share in the Kunming market.
If the furniture market in 2011 is likened to a battlefield, then the first in the furniture industry will be the three major battles.
Competition for the "position war"
Scale: The trend of expansion and integration has suddenly accelerated
This year's furniture industry, some powerful companies have reversed the market and increased the intensity of integration and expansion. Red Star Macalline (view map) is also basically prepared for the new store in Lujia Community, Fuhai Sub-district Office, Xishan District. It is expected to open in May this year, and the expansion of the prefecture is also actively planned. The market turned cold and stopped. Scale benefits have become a major topic that the home furnishing industry cannot avoid next year.
Xiao Bian Comments: But many large chain stores such as Red Star Macalline and Real Home are undergoing nationwide expansion. The expansion of chain stores eventually led to concentrated sales, and major brand products will follow suit. This is the main reason why these stores do not stop opening stores and expand outward. For tenants, it is also very important to be able to display images in big brands. These large-scale furniture enterprises, with the help of financial capital or industrial capital, promote the continuous upgrading of the home industry, and are expected to rewrite the status quo of brand dispersion and low industry concentration.
Short-handed "hand-to-hand combat"
Price reduction: discounts make the wind more and more fierce
The battle was fierce, and everyone was fighting for the bayonet. For the furniture industry, the hand-to-hand combat has already begun to emerge at the end of last year. In this year's market situation, where the market is in a downturn and the people are tight pockets, the price war will inevitably come one after another.
Xiao Bian Comments: Compared with department stores and large-scale supermarkets, the current furniture consumption market is not mature enough. Objectively speaking, the most attractive to consumers is the price factor, but the quality of products and environmental protection, service, shopping environment The factors are gradually becoming a factor for consumers to consider comprehensively. From an industry perspective, the price war next year should continue. The so-called "zero profit" and "negative profit" are just a way of business promotion and promotion. In a market economy, reasonable profits are justified, otherwise there are only two outcomes: either the business commits suicide or the consumer is fooled.
Fighting for the "lasting war"
Brand: home crocodile ç ¸ heavy gold made famous
"Drinking wine is also afraid of the deep alleys. Who is going to sip now, who is buying and selling. As far as this year is concerned, the quality resources of the furniture industry are being concentrated on large enterprises and big brands. They are in terms of popularity, reputation and first choice rate. They all performed very well and formed the trend of "the stronger the stronger."
Xiao Bian Comments: China is the world's largest and most promising consumer market. Therefore, China's basic consumer confidence is there. Excellent companies should seize this opportunity, plan ahead, call the brand early, enlarge the brand effect, and adjust. After the end of the period, it will enter the fast lane of development. Furniture companies investing in brands against the market will help merchants and consumers to rebuild market confidence and shorten the adjustment period of the home industry, so that the furniture industry will develop rapidly.
The origin of Fishing Umbrella:
As the Book of Songs said "what, then what Li Suo" fish are wearing hats, wearing hygrophila, to shelter. Over the past ten years, with the development of Chinese economy, improvement of people's living standard, more and more fishing enthusiasts all over the country, the use of equipment and the more diverse and upscale. Some discerning Umbrella factory began to sun umbrella is improved to adapt to the use of fishing environment. These manufacturers are mainly concentrated in Zhejiang, the earlier development of manufacturing fishing umbrella such as ball, Yongfa, boyde shield, long day. After more than 10 years of accumulation, developed dozens of types fishing umbrella, including umbrella cap, Tent umbrella. In foreign countries, the UK is belonging to the earlier manufacturing and use fishing umbrella, is mainly combined with Beach Umbrella and tent. British people like that inserted in the sand beach umbrella, fishing umbrella to Sub cartridge to plug fixed, and for the convenience of fishing to throw, umbrella mounted on a variety of elbow, in order to prevent wind, with the wind plug, ventilation and so on, and Aluminum Alloy and fiber materials to reduce the weight of the umbrella, which are now the market popular fishing umbrella.
Category:
At present, fishing umbrella does not have a unified official standard, according to the provisions of the main manufacturers in the industry, from the umbrella surface diameter of roughly 1.8 meters, 2 meters, 2.2 meters to several dimensions (considering bending); distinguished from the cloth, polyester, rubber cloth; from the umbrella, and Ma sand bar, galvanized steel rod, aluminum rod; style, some with an opening, convenient from pole. Some have double umbrella ventilation function, other beautiful. It can be said that the pursuit of fishing umbrella is not only at the function, a sleek design, advanced fishing umbrella, the fishing is appreciating variety and culture and enjoy fishing.
Further development:
Portable, durable, anti ultraviolet radiation and wind and rain, beautiful shape, is the future trend of development, the current fishing umbrella in waterproof still need to be improved. To solve and improve the quality of the products rely on new materials and new technology. As a younger generation fishing umbrella umbrella in the family, there are a lot of space for development.
Fishing Umbrella
Straight Fishing Umbrella,Outdoor Fishing Umbrella,Durable Fishing Umbrella,Windproof Fishing Umbrella
Ningbo Vesta Leisure Products Co., Ltd. , https://www.vesta-leisure.com